![]() Pick one of these categories-or just My Activity to see everything-and click Delete under the activity search bar. Here, you can view all of your activity history, or take a peek at only location history or YouTube history. Find Data & privacy, and go to the History settings heading. Among the many options, you’ll find pages on privacy, sharing, and security. To erase this information, head to Google’s My Account page and log in. Your data also tells Google which ads are more likely to get you to click. For example, if you rarely look up sports-related terms, a new search for “dolphins” is more likely to relate to the aquatic mammals than Miami’s NFL team. ![]() Your search history helps the tech company tailor your search results. When you search for something with one of Google’s services-which include email, maps, calendars, messaging, file storage, videos, and more-the service logs that information. Here’s how to purge your search history on some of the biggest and most popular search engines, social media networks, and retail websites. To do so, you’ll have to go through your accounts one by one. Still, if you’re uncomfortable with this record of your past searches, or you don’t want them to influence your future browsing (maybe you’ve run a lot of queries for camping accessories but no longer want to see ads for related products), you can scrub them from existence. On the bright side, a service can only collect this information while you’re logged into your account for that site. Conveniently for these tech companies, understanding your preferences also lets them serve you targeted advertisements. Ostensibly, these sites use your search history to assemble a profile of who they think you are, allowing them to show you content or products that they hope will appeal to your interests. ![]() This data-collected and stored by search engines like Google, social media networks like Facebook, and retail giants like Amazon-won’t disappear when you erase your browser’s search history. It was originally published on April 19, 2018.Įvery time you run a search online, the websites where you maintain an account can record that information. ![]()
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